The Lean Machine

The story how Harley-Davidson introduced Lean Product Development and Quadrupled their Product Development Output

 

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"The Lean Machine" awarded the Shingo Publication Award for contributions made in the field of Lean Product Development.

The Lean Analytics Association identifies "The Lean Machine" as one of most influential Lean Product Development publications and a Lean Product Development Best Practice.

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Wow!  -  This stuff really works!

What people are saying ...

"There are few opportunities to learn how organizations make the transformation to excellence. Oosterwal shares the actual experience in learning from the original researchers of Lean PD. Few works provide the practitioner with such insight into how one organization can change as well as general application to any enterprise seeking improvement in development effectiveness and efficiency. A very valuable contribution to our discipline.”

-- Larry Navarre, Lecturer, School of Management, Kettering University

"...valuable insights for people interested in understanding how systematic problem solving applies to the kinds of problems that product development managers need to solve...” 

-- Journal of Product Innovation Management

"The Lean Machine serves best as a set of tips for the project manager, but executives can also benefit from Oosterwal's wisdom when they are trying to build a top-performing team of product developers or engineers."

-- Houston Business Journal”

"For me, this book is a masterclass in Lean Product Development, and a damn good read if you like Harley-Davidson. It is on my list of essential reading for anyone working in transformational change with clients.”

-- Nigel Thurlow,
Transformational Leader, Trainer & Coach

 

"I want to say that your book has become my favorite new product development text so far. What I love most about the work is that you've outlined the thought process the organization went trough to get to where they are. Well done!”

-- Joe Murli, CEO, The Murli Group

 

"Opening a fascinating window into Harley-Davidson’s success, The Lean Machine shows how any company can consistently excel at developing innovative and profitable products—and keep employees motivated, energized, and always learning.”

-- Quality Digest

 

"[Oosterwal] gives business leaders insight on supporting innovation and shows them how their companies can consistently excel at developing innovative and profitable products and still keep employees motivated, energized and always learning."

-- Biztimes Milwaukee

"The Lean Machine is partly a personal narrative describing Oosterwal's own journey in coming to understand the principles of Lean Product Development, as well as a how-to book intended to give practitioners a roadmap for implement Lean in their own product development processes to drive faster and more effective new product introductions.”

--Supply and Demand Chain Executive

"A very clear and useful guide to appraise, question and enhance a company's product development process. Truly practical, grounded on the experience of one of the world's most admired and successful companies."

--Charles Yamamuraon

"After reading this book I can now see why there are several references to this book in SAFe. Also the usage of set-based development is now much clearer to me as well as the negative side of stage gate development cycles and the “false positive feasibility”. A must read when you want to apply lean in product development!"

-- Henny Portman, Partner HWP consulting

 

"The author uses a friendly, conversational approach....The lessons provided are universal and helpful for any company needing a resurgence."

-- APICS Magazine

 

"I've been involved in lean for a long time and I've read a lot of books on lean product development, but reading this book is the first time I really 'got it'."

--  Training Workshop Participant